It's a bit odd to have strong feelings for a business card but the ones from moo are so cool its impossible not to get excited by them. I recently started my own business selling my own photographic prints and cards. All my customers comment on how cool my business cards are so it makes me think maybe they will hang onto them just that little bit longer. On the one occasion I had a small issue with some of the cards moo fixed it straight away and even exceeded my expectations. Thanks moo and keep up the good work!