I have always been a firm believer in Tripadvisor for their important role in guaranteeing the consumer. However over the last few years when Tripadvisor changed from being a forum of discussion between consumers into a web site that also accepts and sells pubblicity of hotels and restaurants, I have noticed a big change in how comments are being posted. It seems to me that the ranking of hotels and restaurants provided by Tripadvisor is not being based only on comments from the consumer but there are other interests involved. There is no guarantee on the genuineness of the rewievs after the launch of web sites like Tripadvisorsuccess.com where certified tripadvisor members sell their comments positive or negative. There is no Authority that controls how Tripadvisor is operating so there is a complete lack of transparancy and fairness. It is sad that Tripadvisor has changed from being a great instrument for quality control into a money machine that does not guarantee the consumer in any way.
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