If you really get into cycling then buying shiny lighter stuff to upgrade your bike becomes an obsession, if like me, you like to research what you want and find the best price for it you end up finding all those bike websites out there on the interweb. My wife would divorce me if she knew how much i have spent in the last 2 years and thank god most of these sites allow you to have your good delivered to work!! Anyway I digress, what makes Merlin different is not the choice of goods (and there are loads) or the price (and generally they are the cheapest) but the service and to be honest i will pay a little extra to have my newest bling item from them. The reason being, I order it, they then receive my order, pick the item the same day and then post it the same day (oh and for free) now that does not sound too great but trust me there are not many sites that can do that every time and keep you informed along the process. I am 43 but still feel like a naughty school boy when i hit buy and likewise i want my item as soon as i can and don’t want to be looking at the postman wondering each day if my parcel is there. My only criticism of Merlin is that the website should have a better search and filter system but that’s it really. Top site damn you!!!
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