I used to be an estate agent in London for a good reputable firm and I used UPAD to rent out my flat. I can't find fault with their service and there is nothing a traditional lettings agent does that UPAD doesn't do except for conducting the viewings obviously. It is a fraction of the cost and I fundamentally don't believe agents add any value in lettings. Sales is a bit different but a property will rent for its market value otherwise they will rent an equivalent property down the road! The lettings agents in West London charge 10% plus VAT which is 12%. For me this would have been a lettings fee of £2,864 all up front! I used UPAD and it cost £100+VAT - £120.
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