I chose Appliances Online for three reasons
They had stock of the item I wanted
I can purchase via QuidCo
I can choose exactly when I get the item delivered upfront
Superb website, logistics integration is a great feature
I knew what product I wanted and simplyhike.co.uk made the effort to review the product and its size variants - in video form! This really stands out and is extremely useful, really bridging the gap between Internet retail experience and going to a bricks n mortar store
The price was the best I could find, coupled with the countdown timer for delivery estimations; a great package.
It seems like other retail sectors are catching up online at last, an entire 'retail experience' for want of not sounding cheesy!
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